GOOGLE AD’S: It’s a influential platform for businesses to display the ads and reach . It shows the best results based on our interests and our search history.
It provides various ad formats for different uses. It also provides promotional campaigns.
Business can also be promoted through youtube. We can target specific target audience based on age, interest , location.
Text based ads appear at the top or bottom of google when someone searches some specific keyword.
It mostly operates on Pay Per Click . Where advertisers pay each time a user clicks on their ad.